Saturday, August 31, 2019

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|LEVEL: MBA & PGDBM | |REGION: NORTH-WESTERN | | | |STATE: HARYANA | | |Name & Address of the Institutions |Course(s) |Revised Approved |Period of Approval | | | | |Intake | | |1 |431/HR-13/ET-MBA/99 |MBA-FULL TIME |60. 2002-2005 | | | | | | | | |AMITY BUSINESS SCHOOL, | | | | | |AMITY EDUCATION VALLEY,PANCHGAON | | | | | |GURGAON, HARYANA. | | | | | | | | | | |PNG | | | | | |1999 | | | | | |HARYANA | | | | |2 |431/HR-12/MCP-APR(M)/96 |MBA-FULL TIME |45. |2004-2005 | | | | | | | | |ANUPAMA INSTITUTE OF MANAGEMENT, | | | | | |BHORAKALAN, PATAUDI ROAD, | | | | | |NEAR BILASPUR CHOWK ON NH-8, | | | | | |GURGAON – 122413 | | | | | | | | | | |PNG | | | | | |1996 | | | | | |HARYANA | | | | |3 |431/HR-03/MCP-APR(M)/97 |MBA (AGRI. )-FULL TIME |30. 2002-2005 | | | | | | | | |CCS HARYANA AGRICULTURE UNIVERSITY, | | | | | |DEPT OF BUSINESS MANAGEMENT COLL. OF | | | | | |AGRICULTURE, | | | | | |HISAR – 125 004. | | | | | |HARYANA. | | | | | | | | | | |UNIV | | | | | |1997 | | | | | |HARYANA | | | | | | | | | | | | | | | | | |Name & Address of the Institutions |Course(s) |Revised Approved |Period of Approval | | | | |Intake | |4 |431/HR-06/MCP-APR(M)/96 |MBA-FULL TIME |60. |2002-2005 | | | | | | | | |D. A. V. INSTITUTE OF MANAGEMENT STUDIES,| | | | | |D. A. V. CENTENARY COLLEGE,NH-3,N. I. T. , | | | | | |NEAR E. S. I. HOSPITAL, | | | | | |FARIDABAD – 121 001. | | | | |HARYANA | | | | | | | | | | | |Autonomous | | | | | |1997 | | | | | |HARYANA | | | | |5 |PG/MBA/HRY/2004/02 |MBA-FT |60. |2004-2005 | | | | | | | | |DRONACHARYA INSTITUTE OF MGT. & TECH. | | | | | |5 KM STONE ON KURUKSHETRA DHAND | | | | | |ROAD,KURUKSHETRA, | | | | | |HARYANA – 136118 | | | | | | | | | | | |PNG | | | | |2004 | | | | | |HARYANA | | | | |6 |431/HR-04/ET-MBA/99 |MBA-FULL TIME |60. |2004-2005 | | | | | | | | |GURU GOBIND SINGH INSTITUTE OF TECH. &| | | | | |MANAGEMENT | | | | | |YAMUNANAGAR – 135 001. HARYANA. | | | | | | | | | | |PNG | | | | | |1999 | | | | | | HARYANA | | | | |7 |431/HR-17/MCP-APR(M)/96 |MBA-Int. Mktg-FULL TIME |30. |2003-2005 | | | |MBA-Finance | | | | |GURU JAMBHESHWAR UNIVERSITY, |MBA-Marketing |30. |2003-2005 | | |HISAR – 125 001. HARYANA. | |30. 2003-2005 | | | | | | | | |UNIV | | | | | |1996 | | | | | |HARYANA | | | | | |Name & Address of the Institutions |Course(s) |Revised Approved |Period of Approval | | | | |Intake | | |8 |431/16-06/MCP(M)/94 |MBA-FULL TIME |60. 2004-2005 | | | | | | | | |Hindu Institute of Management | | | | | |Sonepat – 131 001 | | | | | |HARYANA | | | | | | | | | | | |PNG | | | | | |1994 | | | | | |HARYANA | | | | |9 | |MBA-FULL TIME |60. |2003-2005 | | |INSTITUTE OF MGT. & TECH. TIGAON ROAD,| | | | | |NEAR SAI DHAM, | | | | | |FARIDABAD (HARYANA) | | | | | | | | | | | |PNG | | | | | |2002 | | | | |HARYANA | | | | |10 |431/16-08/MCP(M)/95 |MBA-FULL TIME |60. |2003-2005 | | | | | | | | |Institute of Management & Technology, | | | | | |Subhadra Estate, Sector-25,Samaypur | | | | | |Rd. Ballabgarh, Haryana. | | | | | | | | | | |PNG | | | | | |1995 | | | | | |HARYANA | | | | |11 |431/16-07/MCP(M)/95 |MBA-FULL TIME |60. |2004-2005 | | | | | | | | |K. N. Aggarwal Institute of Management | | | | | |R. K. Gupta Marg, P. O. NO. , Charkhi | | | | | |Dadri, – 127 306 Haryana | | | | | | | | | | | |PNG | | | | | |1995 | | | | | |HARYANA | | | | |12 |431/16-03/MCP(M)/94 |MBA-FULL TIME |60. |2002-2005 | | | | | | | | |Kurukshetra Univeristy, | | | | | |Dept of Management, | | | | | |Kurukshetra – 132 119. | | | | | | | | | | |UNIV | | | | | |1994 | | | | | |HARYANA | | | | | |Name & Address of the Institutions |Course(s) |Revised Approved |Period of Approval | | | | |Intake | | |13 |PG/MBA/HRY/2003/003 |MBA-FULL TIME |60. |2004-2005 | | | | | | | | |M. M. INSTITUTE OF MANAGEMENT | | | | | |M. M. EDUCATION COMPLEX MULLANA, | | | | | |MULLANA DIST. AMBALA , HARYANA – | | | | | |133203 | | | | | | | | | | | |PNG | | | | |2003 | | | | | |HARYANA | | | | |14 |431/HR-10/MCP-APR(M)/97 |MBA-FULL TIME |60. |2004-2005 | | | | | | | | |MAHARAJA AGRASEN INST OF MANAGEMENT | | | | | |STUDIES & RES | | | | | |AGRASEN CHOWK, OLD SHARANPUR ROAD, | | | | | |JAGADHIRI – 135 003. HARYANA | | | | | | | | | | | |PNG | | | | | |1997 | | | | | |HARYANA | | | | |15 |6250/AIB-MS/XI/2000 |PGDBM-FULL TIME |120. 2004-2005 | | | |PGDBM-PART TIME | | | | |MANAGEMENT DEVELOPMENT INSTITUTE, | |60. |2004-2005 | | |MEHRAULI ROAD, SUKHRALI, GURGAON | | | | | |SUKHRALI, POST BOX NO. 60, GURGAON-122 | | | | | |001, HARAYANA | | | | | | | | | | |PNG | | | | | |2000 | | | | | |HARYANA | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |Name & Address of the Institutions |Course(s) |Revised Approved |Period of Approval | | | | |Intake | | |16 |431/HR-04/MCP-APR(M)/96 |MBA-FULL TIME |60. 2004-2005 | | | | | | | | |MRDAV INSTITUTE OF MANAGEMET STUDIES, | | | | | |ST. MARY VIDYA BHARTI EDUATION | | | | | |COMPLEX,HASSANGARH, JIND BY PASS | | | | | |CHOWK, DIST. ROHTAK-121004 | | | | | | | | | | | |PNG | | | | |1996 | | | | | |HARYANA | | | | |17 |431/16-01/MCP(M)/94 |MBA -FULL TIME |90. |2003-2005 | | | |MBA-PART TIME |40. |2003-2005 | | |Maharishi Dayanand Univer sity, | | | | | |Institute of Management Studies & | | | | | |Res. , | | | | | |Rohtak – 124 001. | | | | | | | | | | |UNIV | | | | | |1995 | | | | | |HARYANA | | | | |18 |HR-02/MAP-MBA/2K |MBA-FULL TIME |60. 2002-2005 | | | | | | | | |NATIOANL INSTITUTE OF FINANCIAL | | | | | |MANAGEMENT | | | | | |SECTOR 48, PALI ROAD, (NEAR BADKHAL | | | | | |LAKE), FARIDABAD-121001 | | | | | | | | | | | |GOVT. | | | | | |2001 | | | | | |HARYANA | | | | |19 |HR-04/MAP-MBA/2K |MBA-FULL TIME |60. 2004-2005 | | | | | | | | |NATIONAL POWER TRAINING INSTITUTE, | | | | | |(UNDER THE MINISTRY OF POWER, GOVT OF | | | | | |INDIA) NPTI COMPLEX, SECTOR 33, | | | | | |FARIDABAD-121 003 (HARYANA) | | | | | | | | | | | |GOVT | | | | | |2001 | | | | | |HARYANA | | | | | |Name & Address of the Institutions |Course(s) |Revised Approved |Period of Approval | | | | |Intake | | |20 |431/HR-13/MCP-APR(M)/96 |MBA-FULL TIME |60. |2004-2005 | | | | | | | | |SHRI ATMANAND JAIN INST OF MANAGEMENT | | | | | |& TECHN OLOGY | | | | | |JAIN COLLEGE ROAD, | | | | | |AMBALA CITY – 134 002. | | | | |HARYANA | | | | | | | | | | | |PNG | | | | | |1996 | | | | | |HARYANA | | | | |21 |431/16-05/MCP(M)/94 |MBA-FULL TIME |60. |2004-2007 | | | | | | | | |Sri Baba Mastnath Inst. of Mgt. & Res. | | | | |Asthal Bohar, Rohtak, Haryana | | | | | | | | | | | |PNG | | | | | |1995 | | | | | |HARYANA | | | | |22 |431/HR-16/ET-MBA/99 |MBA-FULL TIME |40. 2004-2005 | | | | | | | | |TECHNOLOGICAL INSTITUTE OF TEXTILE & | | | | | |SCIENCES, | | | | | |POST BOX NO. 23, | | | | | |BIRLA COLONY, | | | | | |DIST. BHIWANI-127021 | | | | | |HARYANA | | | | | | | | | | | |PNG | | | | | |1999 | | | | | |HARYANA | | | | |23 |431/HR-15/ET-MBA/99 |MBA-FULL TIME |60. |2004-2005 | | | | | | | | |TILAK RAJ CHADHA INST OF MGT & TECH. , | | | | | |MUKUND LALL, COLLEGE DUCATIONAL | | | | | |COMPLEX, YAMUNANGAR – 135 001. HARYANA| | | | | | | | | | | |PNG | | | | | |1999 | | | | | |HARYANA | | | | |LEVEL: MBA & PGDBM | |REGION: NORTH-WESTERN | | | |STATE: JAMMU & KASHMIR | |Name & Address of the Institutions |Course(s) |Revised Approved |Period of Approval | | | | |Intake | | |1 |431/JK-04/MCP-APR(M)/96 |MBA-FULL TIME |60. |2004-2005 | | | | | | | | |INSTITUTE OF MANAGEMENT SCIENCES, | | | | | |PURKHOO CAMP,DOMANA, REHARI CHUNGI, B. C. | | | | | |ROAD,JAMMU TAWI – 181 206. JAMMU & | | | | | |KASHMIR | | | | | | | | | | | |PNG | | | | | |1997 | | | | | |JAMMU & KASHMIR | | | | |2 |431/JK-03/MCP-APR(M)/96 |MBA-FULL TIME |60. |2004-2005 | | | | | | | | |PRIYADARSHINI INSTITUTE OF MANAGEMENT & | | | | | |SCIENCE (PIMS),SECTOR-2A, EXT. TRIKUTA | | | | | |NAGAR, JAMMU & KASHMIR- 180012 | | | | | | | | | | | |PNG | | | | | |1996 | | | | | |JAMMU & KASHMIR | | | | |3 |431/18-1/MCP(M)/94 |MBA-FULL TIME |30. 2003-2005 | | | | | | | | |University of Jammu, | | | | | |Department of Management Studies, Bahu | | | | | |Wali Rakh, New Campus, Jammu (Tawi) -180 | | | | | |004 | | | | | | | | | | | |UNIV | | | | | |1994 | | | | | |JAMMU & KASHMIR | | | | LEVEL: MBA & PGDBM | |REGION: NORTH-WESTERN | | | |STATE: DELHI | | |Name & Address of the Institutions |Course(s) |Revised Approved |Period of Approval | | | | |Intake | | |1 |431/15-3/MCP(M)/94-DL-02/MCP-APR(M)/96 |PGDBM-FULL TIME |120. |2004-2005 | | | |PGDBM-PART TIME | | | | |APEEJAY SCHOOL OF MARKETING, | |60. 2004-2005 | | |SECTOR-8, DWARKA INSTITUTIONAL AREA, | | | | | |PAPANKALAN, NEW DELHI-110 045 | | | | | | | | | | | |PNG | | | | | |1995 | | | | | |NEW DELHI | | | | |2 |431/DL-21/MCP-APR(M)/96 |PGDBM-FULL TIME |120. |2004-2005 | | | | | | | | |ASIA PACIFIC INSTITUTE OF MANAGEMENT, | | | | | |330-A MADANPUR KHADAR, OPP. POCKET-E, | | | | | |SARITA VIHAR,NEW DELHI – 110 044. | | | | | | | | | | |PNG | | | | | |1996 | | | | | |NEW DELHI | | | | |3 |431/15-01/MCP(M)/94 |MBA-FULL TIME |120. |2003-2005 | | | |MPM-FULL TIME |60. |2003-2005 | | |B. V. Institute of Mgt. & Res. |MCM-FULL TIME |60. |2003-2005 | | |A-4, Paschim Vihar, |MMS-PART TIME |60. |2003-2005 | | |Rohtak Road, | | | | | |New Delhi – 110 063. | | | | | | | | | | |PNG | | | | | |1994 | | | | | |NEW DELHI | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |Name & Address of the Institutions |Course(s) |Revised Approved |Period of Approval | | | | |Intake | | |4 |DE L-07/ET-MBA/2000 |MBA –FULL TIME |40. 2003-2005 | | | |MBA-PART TIME |40. |2003-2005 | | |BHAI PARMANAND INST. OF BUSINESS | | | | | |STANDARDS, SHAKARPUR, | | | | | |NEW DELHI | | | | | | | | | | | |GOVT. | | | | |2001 | | | | | |NEW DELHI | | | | |5 |431/15-4/MCP(M)/93 |PGDBM-FULL TIME |120. |2004-2005 | | | |PGDBM-PART TIME |60. |2004-2005 | | |Birla Inst. of Mgt. & Tech, | | | | | |Birla Vidya Niketan Building, Sector -IV,| | | | | |Pushpa Vihar, | | | | | |New Delhi – 110 017. | | | | | | | | | | |PNG | | | | | |1995 | | | | | |NEW DELHI | | | | |6 |431/15-11/MCP(M)/94 |PGDM -D. EDU. |1500. |2004-2005 | | | |PGDITM-D. EDU. |750. |2004-2005 | | |Centre for Management Education, AIMA | | | | | |All India Management Association House, | | | | | |Lodhi Road, New Delhi – 110 003. | | | | | | | | | | |PNG | | | | | |1994 | | | | | |NEW DELHI | | | | |7 |DL-10/ET-MBA/99 |MBA-FULL TIME |60. |2004-2005 | | | | | | | | |DELHI INSTITUTE OF ADVANCED STUDIES, | | | | | |PLOT NO. 6, SECTOR- 25, ROHINI NEW DELHI | | | | | |- 110 085. | | | | | | | | | | |PNG | | | | | |1999 | | | | | |NEW DELHI | | | | | | | | | | | | | | | | |Name & Address of the Institutions |Course(s) |Revised Approved |Period of Approval | | | | |Intake | | |8 |PG/MBA/DEL/2004/06 |MBA-FULL TIME |60. |2004-2005 | | | | | | | | |DELHI SCHOOL OF PROFESSIONAL STUDIES & | | | | | |RES. | | | | | |PLOT NO. , SECTOR-25, PSP FACILITIES, | | | | | |PHASE III, ROHINI, | | | | | |NEW DELHI – 110085 | | | | | | | | | | | |PNG | | | | | |2004 | | | | | |NEW DELHI | | | | |9 |431/15-10/MCP(M)/94 |PGDBM-FULL TIME |45. |2004-2005 | | | |PGDBM-PART TIME | | | | |DPC-Inst. of Mgt. Science & Productivity | |45. |2004-2005 | | |Res. , | | | | | |1-E/10, Jhandewalan Extension, New Delhi | | | | | |- 110055. | | | | | | | | | | |PNG | | | | | |1994 | | | | | |NEW DELHI | | | | |10 |431/15-21/MCP(M)/95 |PGDBM-FULL TIME |120. |2004-2005 | | | | | | | | |Entrepreneurship & Manage ment Process | | | | | |International, CSKM Aipeccs Edu. Complex | | | | | |Satbari, Mehrauli, | | | | | |New Delhi – 110 030 | | | | | | | | | | | |PNG | | | | | |1995 | | | | | |NEW DELHI | | | | |11 |431/15-5/MCP(M)/94 |PGDBM-FULL TIME |150. |2004-2006 | | | |PGDBM-PART TIME | | | | |Fore School of Management, | |60. |2004-2005 | | |B-18, Qutab Institution Area ,Saheed Jit | | | | | |Singh Marg, New Delhi – 110 016. | | | | | | | | | | |PNG | | | | | |1995 | | | | | |NEW DELHI | | | | | |Name & Address of the Institutions |Course(s) |Revised Approved |Period of Approval | | | | |Intake | | |12 |431/15-22/MCP(M)/95 |PGDBM-FULL TIME |120. 2004-2005 | | | | | | | | |Fortune Institute of International | | | | | |Business, | | | | | |Krishna Farm, Bijawasan, Nazafgarh Road, | | | | | |New Delhi – 110 061 | | | | | | | | | | | |PNG | | | | | |1995 | | | | | |NEW DELHI | | | | |13 |PG/MBA/DEL/2004/03 |MBA-FT |60. |2004-2005 | | | | | | | |GITARATTAN INTERNATIONAL BUSINESS SCHOOL,| | | | | |PSP COMPLEX-II, MADHUBAN C HOWK, | | | | | |ROHINI, NEW DELHI 110085 | | | | | | | | | | | |PNG | | | | | |2004 | | | | | |NEW DELHI | | | | |14 |431/DL-17/MCP-APR(M)/96 |PGDBM-FULL TIME |60. |2004-2005 | | | | | | | | |GURU NANAK INSTITUTE OF MANAGEMENT, | | | | | |GURU HARKISHAN PUBLIC SCHOOL, | | | | | |ROAD NO. 75, GHPS COMPLEX, PUNJABI BAGH, | | | | | |NEW DELHI – 110 026. | | | | | | | | | | |PNG | | | | | |1996 | | | | | |NEW DELHI | | | | |15 |431/DL-12/MCP-APR(M)/97 |MBA-FULL TIME |60. |2002-2005 | | | | | | | |HAMDARD INSTITUTE OF MANAGEMENT STUDIES, | | | | | |TRAINING | | | | | |& RESEARCH, | | | | | |HAMDARD NAGAR, | | | | | |New Delhi – 110 062. | | | | | | | | | | |UNIV | | | | | |1998 | | | | | |NEW DELHI | | | | |Name & Address of the Institutions |Course(s) |Revised Approved |Period of Approval | | | | |Intake | | |16 |DL-06/MAP-MBA/2K OR 431/15-13/MCP(M)/94 |MBA-(INTERNATIONAL |60. |2003-2005 | | | |BUSINESS)-FULL TIME | | | | |INDIAN INSTITUTE OF FOREIGN TRADE |MPIB-PA RT TIME | | | | |B-21,QUTAB INSTITUTIONAL AREA, | |60. 2003-2004 | | |DELHI-110 016 | | | | | | | | | | | |GOVT. | | | | | |2001 | | | | | |NEW DELHI | | | | |17 |DL-10/(MBA)/MCP/20 |MBA-FULL TIME |60. 2002-2005 | | | | | | | | |INDRAPRASTHA UNIVERSITY, | | | | | |KASHMERE GATE, DELHI-110 006 | | | | | | | | | | | |UNIV | | | | | |2000 | | | | | |NEW DELHI | | | | |18 |431/NW-02/MCP-APR(M)/95 |MBA-DIS. EDU |250. |2003-2004 | | | | | | | | |INSTITUTE OF BUSINESS ADMN. & MANAGEMENT,| | |(show cause issued 2004-05) | | |DARYAGANJ, NEW DELHI – 110 002. | | | | | | | | | | |PNG | | | | | |1997 | | | | | |NEW DELHI | | | | |19 |431/NW-38/MCP-APR(M)/96 |PGDBM-FULL TIME |35. |2004-2005 | | | | | | | | |INTERNATIONAL MANAGEMENT CENTRE, | | | | | |B-48, SOUTH EXTENSION PART – I, NEW DELHI| | | | | |- 110 049. | | | | | | | | | | |PNG | | | | | |1996 | | | | | |NEW DELHI | | | | |20 |431/15-18/MCP(M)/95 |PGDBF-(D. EDU. ) |250. 2004-2005 | | | | | | | | |Indian Institute o f Finance, | | | | | |Post Box 8486, Ashok Vihar, Delhi – 110 | | | | | |052 | | | | | | |

Friday, August 30, 2019

Apple – the Best Global Brand

I. Introduction Hello everyone, my name is Tu? n from group 4: Bad apple. Though all of you seem quite tired after hearing a lot of presentations, we highly appreciate your attendance today. Firstly, let me introduce 6 members of our group: †¦. Have you ever heard about Apple. inc? I’m sure you all know about this as it’s so famous of high-tech products. So today, we're very pleased to be here to talk about a topic that we think very close to all of you : Apple- the best global brand. Which reason makes us talk about Apple it’s because Apple has a large market share and it is having lots of influence on technological revolution.We hope that through this talk, everyone will have a sufficient overview about Apple. Now, to make it easy for you to approach the presentation, let’s look over 4 main ideas in our talk. First, we’ll tell you about Apple’s history. After that, We’ll give you some information about its human resources. Next We’ll mention development strategies. And the final thing is achievements. We will represent it briefly so it's expected to take you about 30 minutes. We’d be glad to answer any questions at the end of our talk. Now let’s start with Nhung in section 1: Apple’s history. II. Body 1. historyAll of you must have known Apple and their products, right? But are you sure that you know Apple’s history? That bring me to my part of our presentation As you know, Apple Inc, originally Apple computer Inc is well – known as one of the most successful multinational companies. I’m sure that everyone here know it is engaged in designing, manufacturing. Apple is also famous for selling mobile communication, media services, personal computers, portable digital music players, computer software and a wide range of applications. Now, let’s take a look at the screen, I will show you a brief overview of Apple company.Dated  back to April 1, 1976, App le was established by three young men. Who are these geniuses? They are: Steve Jobs, Steve Wozniak and Ronald Wayne. With their great efforts and  talent, they  have  built  Apple  into  unbeatable empire in technology world. The  world  corporate  headquarters are located in the middle of Silicon Valley in  Cupertino  California where hundreds of breakthroughs have been appeared. Now, I ‘d like to draw your attention to the next part of my talk. All of you may know the official logo of the company, an apple with a bite. So unique, right?But what I want to tell you is its history. Apple‘s first logo, designed by Ron Wayne, depicts Sir  Isaac  Newton sitting under an apple tree. However, it was almost immediately replaced by Rob  Janoff‘s â€Å"rainbow apple†. The logo was designed with a bite so that it would not be confused  with  another fruit. The colored stripes were conceived to make the logo more accessible and to repres ent the fact that second generation product, Apple II, could generate graphic in color. Since 2001 till now,  a version of monochrome logo has been used. So, that’s enough for background information of Apple.You must be surprised when know that Apple  has 393 retail stores in fourteen countries as well as the online apple stores  and  iTunes  stores today. It is the largest publicly – traded corporation in the world by market capitalization with an estimate value of $626 billion as of September 2012. The apple market cap is larger than that of Google and Microsoft combined. So, what are the factors contributing widespread success of Apple? What makes it become one of the most famous and valuable brand names? Please keep paying attention, find out the answer and welcome to the next part of our presentation!!! . human resource Yes, one reason for the success of Apple is human resource. That brings me to my presentation, human resource of Apple. It’s abou t Apple’s leaders and employees At first, I would like to give you some information about Apple’s leaders. Such a successful company like Apple certainly has many wonderful leaders. Board of directors now is: 1. Tim Cook- theCEO 2. Eddy Cue- Senior Vice President  Internet Software and Services 3. Crag Federighi-Senior Vice President  Software Engineering 4. Jonathan Ive- Senior Vice President  Industrial Design 5.Bob Mansfield- Senior Vice President  Technologies 6. Peter Oppenheimer – Senior Vice President and Chief Financial Officer 7. Philip W. Schiller – Senior Vice President Worldwide Marketing 8. Bruce Sewell – Senior Vice and General Counsel 9. Jeff Williams – Senior Vice President Operations Now I will bring to you some information about amazing CEO, Steve Jobs – a visionary leader of Apple. Steven Paul â€Å"Steve† Jobs ( February 24, 1995 – October 5, 2011) was an American entrepreneur. As you know, he is best known as the co-founder, chairman and CEO of Apple.Through Apple, he was widely recognized as a charismatic pioneer of the personal computer revolution and for his influential career in the computer and consumer electronics fields. Therefore, his death in 2011 is a big missing in the field high tech and entertainment, especially Apple. Now I will move to the next part, the employee. Since the formation  in 1977, Apple Computer, Inc. has employed over 75,000 people worldwide. The majority of Apple's employees have been located in the United States but Apple has substantial manufacturing, sales, marketing, and support organizations worldwide, and some engineering operations in Paris and Tokyo.Let’s consider Apple jobs in US in more details. The number of Apple jobs based in the U. S. has more than quadrupled over the past decade, from less than 10,000 employees in 2002 to more than 50,250 today. That number is more than doubles again when we include vendors that empl oy more than 50,000 people who directly support Apple. These jobs require people with a wide variety of skills — including construction workers, component manufacturers, retail specialists, tech support representatives, salespeople, marketers, and the best hardware and software engineers in the world.How can these geniuses make Apple as success as today? Let’s find out in the next part of our presentation. 3. development strategies As you know, Apple has so many cults following all around the world. So, why can they become such a fame, such a phenomenon? That brings me to my part of presentation, development strategies. Development strategies of Apple is divided into 2 parts: marketing and competitiveness. Let me bring to you some information about marketing first. The first subject of marketing is logo. Let me go back to the logo history of Apple. As you can see, the bitten logo is very unique.It’s so remarkable that when people see it, they will think about Ap ple. The logo was designed with a bite so that it would not be confused as another fruit. Very interesting, right? The second thing I want to mention is Apple’s slogans. Apple's first slogan, Byte into an Apple†, was coined in the late 1970s. From 1997–2002, the slogan â€Å"Think Different†used in advertising campaigns, and is still closely associated with Apple. Apple also has slogans for specific product lines  Ã¢â‚¬â€ for example, â€Å"iThink, therefore iMac† was used to promote the iMac,  and â€Å"Say hello to iPhone† has been used in iPhone advertisements.The third but not less important subject is advertising. Let’s face it. Apple is a master at marketing. The advertising campaigns of Apple are amazing, diversified, and varied. They use mass media so effectively and perfectly such as: magazines, ads on TV, short films†¦. Apple is also well known for their genius ads, for the amazing ideals that memorize people so muc h. Here are some unforgettable advertising campaigns: think different, get a Mac, 1984, what’s on your PowerBook? , Switch, iPod. Now let me move on to the next part of my presentation, competitiveness of Apple.In mobile technology, Apple is not the only company. How can Apple be so successful as present? I want to talk about the competitiveness of Apple with 4 aspects: The first one is the superior features of products. Besides the spectacular design, Apple products are all designed with the user first, they are such a simple products that have a minimal number of buttons and just do what they’re intended to. Apple tends to avoid overcomplicating devices it builds and tries to make things as simple for the user as possible. Not only Apple’s products are amazing, but Apple support is also unbelievable.It’s wonderful that you generally get really good community support, and when that fails, Apple support is amazing. You are totally able to get support with out any form of warranty and just walk into an Apple store and talk to a genius if you have a problem. The next aspect is Apple’s application. I want to talk about the iTunes. iTunes is a free application for Apple products. It lets you organize and play digital music and video on your computer. It can automatically download new music, apps, and book purchases across all your devices and computers. And it’s a store that has everything you need to be entertained.Anywhere. Anytime. Have you ever once want to own an Apple product? I guess the answer is yes. In today’s Network World’s, there are more than 70% people asked want to purchase Apple products without knowing anything about the product. Amazing, right? That’s the power of Apple. They have lots of cult following all over the world. Whenever Apple releases a new product, billions of people pay attention to it. Apple is very successful in making belief in customers, and their products totally ga in the loyalty from customers. So, you see, Apple has been a very successful company.That brings us to the next part of our presentation, achievement. Please keep on listening. 4. achievement I’m Ngoc and I will bring to you the final information about Apple. inc. The final issue I’d like to focus on is Apple’s achievements. We’ll have a look at this section through 2 aspects: Apple’s products and its position. Firstly, Apple’s remarkable success lies in the company’s ability to create truly innovative products with vast customer appeal. Their products can call attention from all over the world. The reason is that Apple has opted for constant product innovation, resulting in fanatic consumer loyalty.Let’s consider this in more details. The first product I want to mention is the Mac. It comes with the latest technology. From the outside in, a Mac is designed to be a better computer. The Mac is applied for education and business as it gives students and businessmen the power to create amazing projects, and even more. The second one is the Ipod. The Ipod has evolved to include various models targeting the wants of different users. It is the market leader in portable music players by a significant margin. And the Iphone – a convergence of an Internet-enabled smartphone and iPod.It has a remarkably slim design and ultrafast wireless. Besides, it owns all-new headphones designed to sound great and fit comfortably. Finally, I’d like to bring you the Ipad, Apple’s much-anticipated media tablet. It offers multi-touch interaction with multimedia formats. In terms of education, iPad takes learning to a whole new level. For businessmen, it gives realtime information, and improves efficiency of common office activities. Now, let move on to another aspect: Apple's global market position. With a market capitalization of more than $ 500bn, Apple is among the most valuable and profitable companies in the world.Apple has been building up a very big reputation and a very strong brand, I suppose that Apple is within the most expensive brands on earth. Everybody associates automatically Apple with innovation, design, quality, difference, etc. Apple has positioned itself to a certain type of customer, wealthy people, innovators, people with good jobs, good lifestyle, etc. To make it clearer, let’s have a look at this chart. The chart illustrates Apple’s quarterly revenue by product category in a period of almost 6 years from 2006 to 2012. In general, Apple’s revenue increased with some slight decrease over the period.The Iphone generates almost two-thirds of apple’s profit while IPads likely contributes about 10-15% of its profit. In addition, Macs and Others likely account for just under 30% of the company’s revenue. That’s some information about achievement of Apple. Inc. III. conclusion Unfortunately, we seem to have run out of time, so we will move on to the end of the presentation. But before we stop, let me go through our mains again. Our presentation can be divided into 4 parts. First, we talked about history of Apple Inc. Next, we showed you some information of human resources. then, development strategies was brought to you.And finally, we talked about achievements of Apple. I think human resources is the key issue for the success of company. Apple had a great CEO. Yes, I think all of you know him – You-Know-Who. He is the genius with amazing strategies that promote Apple and their products so much. We’d therefore recommend that we should have some experience with Apple’s products. With them, we can study, work or entertain everytime, everywhere. To sum up, I believe Apple is the best global brand of the world in mobile technology. OK, I think that’s everything I wanted to say. Thank you all for listening . Now, we just have time for a few questions.

Thursday, August 29, 2019

Auditing and Ethics Independent Operation

The major responsibility of the auditors is to find out that if there is any materials misstatement in the accounting operations of the audited organization. There are some responsibilities of the auditors. They need to be ethical and honest at the time of audit operation (Louwers et al., 2013). In this regard, Accounting Professional & Ethical Standards Board Limited (APESB) has issued the APES 110 article that states the responsibility of the auditors. On the other hand, this article also includes the details of threats that an auditor can face and its safeguards (apesb.org.au 2016). The second situation indicates that Fellowes and Associates have valued the intellectual properties of HCHG on 1 March 2014 that is worth 30 million. Another important factor is that the intellectual properties are shown as material to HCHG. On 30 June 2014, the consolidated balance sheet of HCHG includes that same amount of intellectual property. This act of Fellowes and Associates has created a possible threat for Fellowes and Associates. As per the rules and regulations of Fellowes and Associates, an auditor needs to appropriately evaluate the results of previous judgment made by another audit partner. This process demands the revaluation of various assets of the audit client. When the auditors fail to do this, it creates the Self- Review Threat (Ojo, 2015). In the case of second situation, the auditors of Fellowes and Associates have taken the same amount of the intellectual properties on 30 June 2014. However, as per the rules of APES 110, the auditors need to revaluate the inte llectual properties. Hence, this act of Fellowes and Associates has created the Self-Review Threat for the audit firm. This threat is considered as a major offence in audit profession (Dobler, 2014). According to the first situation, the activity of one of the audit associates of Fellowes and Associates has created the threat of Self-interest. This type of threat is occurred when any member of the audit team has financial interest in the property of the audit client. In this particular incident, the corrective action will be to replace that particular account associate with another one. This only corrective action can be taken. However, some safeguards can be adopted to avoid this kind of situations. First, some policies and procedures need to be implemented that will help the organization to identify the staffs having financial interest in the properties of the audit client. Second, the non-audit services to the audit clients need to be minimized in order to prevent this. Last but not the least, there needs to be effective policies and principle that will prohibit the audit employees to establish financial relationship with the audit clients (Tahir, Idris & Ariffin, 2014). The second situation indicates that there is a Self-review threat by the wrong evaluation of the intellectual properties of HCHG. The rule states that other auditors must evaluate the valuation of assets. In the case of Fellowes and Associates, the only safeguards available are that the valuation of the intellectual properties needs to be evaluated by another audit team. There are some safeguards available to prevent this kind of incidents. First, it is necessary to minimize to provide non audit services to audit clients. Second, it needs to be made sure that the audit client takes decisions based on non-audit services on their own responsibility. Third, there should be a cooling off-period time before a senior auditor takes the responsibility of the audit operations. These safeguards can be taken to avoid these kinds of situation (Lawson, Spencer & Turek, 2016). As per the above discussion, it can be seen that the auditors need to maintain the rules and regulations of APES 110 at the time of audit operation. The above report states that there are major two kinds of threats in the audit operation. They are self-interest threat and self-review threat. These two are the major threats that have minimum number of safeguards. However, corrective measures are available to reduce these threats. On the other hand, APES 110 provides some safeguards that can be used to reduce the chance of the occurrence of these threats. APES 110 Code of Ethics for Professional Accountants. (2016).  apesb.org.au. Retrieved 29 December 2016, from https://www.apesb.org.au/uploads/standards/apesb_standards/standard1.pdf Bosse, D. A., & Phillips, R. A. (2016). Agency theory and bounded self-interest.  Academy of Management Review,  41(2), 276-297. Dobler, M. (2014). Auditor-provided non-audit services in listed and private family firms.  Managerial Auditing Journal,  29(5), 427-454. Lawson, B. P., Spencer, A. W., & Turek, M. (2016). Developments in Ethics Guidelines for CPAs.  Journal of Corporate Accounting & Finance,  27(6), 63-71. Louwers, T. J., Ramsay, R. J., Sinason, D. H., Strawser, J. R., & Thibodeau, J. C. (2013).  Auditing and assurance services. New York, NY: McGraw-Hill/Irwin. Ojo, M. (2015). Audits, audit quality and signalling mechanisms: concentrated ownership structures.  American Research Journal of Humanities and Social Sciences,  1(2). Svanberg, J., & Ãâ€"hman, P. (2013). Auditors' time pressure: does ethical culture support audit quality?.  Managerial Auditing Journal,  28(7), 572-591. Tahir, F. A., Idris, K. M., & Ariffin, Z. Z. (2014). Dimensions of Auditor Independence: A Pilot Study.  International Journal of Business and Management,  9(6), 72.

Wednesday, August 28, 2019

Chinese penetration of the LATAM market Thesis

Chinese penetration of the LATAM market - Thesis Example Consolidation of the Previous Growth and Second Round of Expansion (1964 – 1973)†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦27 c. Growth of Brazil (1974 – 1983)†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...28 d. Brazil as an emerging market†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦.....31 2. Brazil: Position as an Emerging World Economy†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.35 C. Strategy of China in Import and export to Brazil†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â ‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..37 1. Chinese industrialization and demand for raw material†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦39 2. Chinese liberalization and growth of Chinese trade with BRIC countries†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..40 3. Chinese trade with Brazil†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...45 a. trade in Soybean†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚ ¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.47 b. trade in soy oil†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦47 c. trade in textile†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.48 4. Trends in Sino-Brazil trade and the emerging debates†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦.49 5. Chinese investment in Brazil†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚ ¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..51 6. Mergers and... In this paper we try to see the impact of this development on the United States. At the end of the paper we shall try to address the question of the opportunities and threats in the short run as well as long run for both the countries as a result of this strategic partnership. The world in the last few decades has experienced a major degeneration of the old production relations and the consequent political ties. Free trade agreements and bilateral pacts characterize the trade pattern in a new global economy characterized by increased connectivity and interaction among the market’s diverse stakeholders. This integration of the markets has immensely benefited some countries while adversely affecting others. The adoption of the free trade regimes by some of the developing countries in the past few decades has resulted in an unprecedented growth in these countries. It has also led to a decline of the former dependence of these countries on the advanced countries and on internation al institutions like the IMF and the WTO. A notable example of tremendous growth experienced by a country in the context of liberalization is that of China. The tremendous production capacity at the most advantageous costs has led the country on a fast paced growth trajectory that has attracted the attention of many of the developing countries while threatening the market dominance of a number of economic superpowers. For years China had remain closed to the outside world.

Tuesday, August 27, 2019

Media planning and strategy From Audi A1 to the Audi A1 Sportback Essay

Media planning and strategy From Audi A1 to the Audi A1 Sportback - Essay Example Audi’s ‘innovation’ and ‘engineering excellence’ has overtaken BMW and Mercedes in term of reputation. The decisive measure of marketing attainment is the commercial success of the brand. Over the last 25 years, the Audi’s Sales have amplified tremendously. Value sales have increased by 1,325% and Volume sales have gone up by 452% and Audi is the only one to increase its share in the market at this rate. People have become adapted to the repetitive use of the expression, the ‘information society’, to describe the current era. This is the age of information and the rate of access to information is accelerating day by day. Every day people are exposed to a large number of information in the form of advertisement mainly from the television, newspapers and internet. A human brain can manage a certain amount of information, so not all the information humans get exposed to be processed (Kelley, 2004). Different people are attracted to different information; this attraction is based on needs and desires. For this reason every organization targets a special target audience, who are persuaded to buy a product or a service. This is a digitally driven and networked society, media strategies are changing at an accelerating pace, and the internet has become a great tool of media consumption these days. Laptops, Smart phones and continues connectivity to the internet has provided hug e opportunities to the advertisers’ to convey their messages to the masses (Gail, 2007). The above graph is a comparison of brand measure â€Å"innovative models† between Audi, BMW and Mercedes. The graph clearly shows that Audi is increasingly adapting new and innovative techniques resulting in more innovating models. People consume a huge amount of media every day via radio, television, computer and mobile phones. According to a research it is estimated that the flow of information through different media

Monday, August 26, 2019

Ryn Air Industry Case Study Example | Topics and Well Written Essays - 3250 words

Ryn Air Industry - Case Study Example Following on from this I looked t the externl environment tht ffects Rynir, to get brief ide of the possible opportunities nd threts. Incresed Trde-union Pressure: with the cuisition of Buzz irline in 2003, Rynir hs undergone some mjor chnges in the mngement structure s well s in its stff polici. From 400 till 600 employess were dismismissed due to the Rynir's policy to dispose of the redundnd stff. Rynir mngement rgued tht the productivity of Buzz t 3,000 pssengers per employee ws uncceptble compred with 10,000 pssengers per employee t Rynir. Rynir ws ccused by trde unions of telling stff to "ccept the cuts or else ". EU Expnsion: Before the cquisition, Rynir ws the biggest user of Stnsted, occupying 45% of lnding slots while esyjet/Go hd 26% nd Buzz hd 12%.xiv The merger thus sfegurded Rynir's position t Stnsted. Moreover, it gve Rynir UK ir Operting Certificte, which llowed the compny to fly from Britin to destintions outside the EU. Big lep towrds "open skies": The US hd signed open bilterl greements with Europen countries individully, dels which were seen s big lep towrd "open-skies". ll crriers in the two countries concerned were given unlimited rights to operte trnstlntic routes between ny two destintions, with no frequency, cpcity or triff control. In ddition, unlimited Fifth Freedom rights were grnted, which llowed irlines to crry trffic between two foreign countries vi connections in their home country. Deprecition of US dollrs: this fctor served negtively for the compny s Ryrfir is Europen bsed compny nd the deprecition of dollr ment receiving fewer dollrs per n irline ticket which ment less profits. Cncelled Flight Compenstion: Rynir did not provide compenstion or ccommodtion in cses of overnight dely or flight cncelltion, regrdless of the cuse of problem. Reimbursement of Delyed Pssengers: With no interline check-in service (whereby pssengers check-in for connecting segments offered by other irlines), customers who chose to connect flights did so t their own risk. Rynir would not ccept responsibility for missed flights even if they were due to the dely of incoming Rynir flights. Socil High-speed Trins: In 1996 Richrd Brnson's Virgin Group purchsed EuroBelgin irlines, chrter irline bsed in Brussels (Ntionl irport), nd trnsformed it into the first low-cost crrier in continentl Europe. lthough its continentl loction initilly provided the compny with distinctive niche, by 2002 mnging director Neil Burrows did not expect this distinction to lst long: "There re more thn enough [LCCs] in the UK. They must expnd into Europend Virgin Express is lredy there."vii With the irport lmost hlf-empty fter the demise of Sben, operting on the minlnd hd its drwbcks: Virgin Express fced more competition for

Deployment of windows 7 in an Enterprise Environment Term Paper - 1

Deployment of windows 7 in an Enterprise Environment - Term Paper Example In order to install windows 7 in a corporate network environment, custom image creation is required. Likewise, the image creation process incorporates seven key steps. However, custom image creation requires two workstations for a successful image creation process. Workstation 1 is named as ‘Technician workstation† and workstation 2 is named as â€Å"Reference workstation†. The technician workstation is utilized to implement tools and reference workstation assist to customize image (Building a standard image of windows 7: Systematic guide). Figure 1.1 illustrates columns for activities on each workstation (Building a standard image of windows 7: Step-by-step guide): The Windows Automated Installation kit provides the access of tools that are required to build custom image of Windows 7. Most importantly, it provides the access of an essential tool Image X, which will capture the image from the reference workstation along with the required files to build a startup disk for Windows. Moreover, the Windows automated installation kit can be downloaded from Microsoft download center. The extension of the image will be with the International Standard Organization i.e. ‘.iso’. The file named as ‘KB3AIK_EN.iso’ is associated with ‘.iso’ extension will be copied to a DVD or a virtual drive. However, no software is required for burning the file as Windows 7 has the capability to copy or burn ISO extension files to DVD’s (Building a standard image of windows 7: Step-by-step guide ). Bootable UFD can be utilized to boot the reference workstation in order to capture an image of the hard drive after the installation and customization of Windows 7. As windows pre installation environment does not possess Image X, a step is added to copy the file named as Image.exe from the folder of AIK installation to the source files of windows pre installation environment before creating ISO file of Windows pre installation environment (Building a

Sunday, August 25, 2019

Business Statistics Essay Example | Topics and Well Written Essays - 1500 words

Business Statistics - Essay Example Principal Component Analysis helps us in identifying the factors which appear in the items and also helps in determining which items contribute to each of these factors. The main assumption of PCA is that there is no error in the data. KMO and Bartlett's Test helps in determining whether it is appropriate to apply Factor Analysis and Principal Component Analysis to the given data set. The value of KMO should be greater than 0.5. Here the value is almost 0.5 and it may be appropriate to apply Principal Component Analysis to this data. Further the Chi-Square statistic is 14.312 with 6 degrees of freedom which is significant at 5 % level of significance. Thus Factor analysis may be considered for analyzing the data. The next out put is the Communalities. These values are inserted in the diagonal of the correlation matrix which help in identifying the underlying dimensions and common variance. In this table the column " initial ", the communality for the variables is 1.000 which were inserted in the diagonal of the correlation matrix. The next out put is " Total Variance Explained" gives the "eigen values". The eigen values are in decreasing order of magnitude for the component 1 to 4. the eigen value for a component indicates the total variance attributed to that factor. The total variance accounted for by all the four factors is 4 which is equal to the number of variables. Factor 1 accounts for 34.5% of the total variance. The second component accounts for 24.85% of the total variance and so on. Total Variance Explained Component Initial Eigenvalues Extraction Sums of Squared Loadings Total % of Variance Cumulative % Total % of Variance Cumulative % 1 1.381 34.536 34.536 1.381 34.536 34.536 2 .994 24.852 59.388 3 .977 24.415 83.803 4 .648 16.197 100.000 Extraction Method: Principal Component Analysis. In order to determine the number of factors based on eigen values, the value greater than one is considered. For the component 1, the eigen value is greater than one. And for the components 2 and 3 it is almost equal to 1. But the total percentage is greater than

Saturday, August 24, 2019

Case study on violence Example | Topics and Well Written Essays - 2000 words

On violence - Case Study Example Violence has many categories and has detrimental effects within society that continues to be the focal point of discussion. The use of pressure and abusing power itself is violence and is associated with psychology, retaliation, hatred and other human emotion. One cannot ignore the fact that violence is a decompression of an event that dynamically impacted an individual. This paper will discuss many aspects of violence with key insights and new details based on comprehensive research. In order to acknowledge and understand the true essence of violence, one must understand the root cause of violence. Violence is an issue that is directly associated with emotion and mental health of an individual. Behavioral violence is defined by a force of physical aggressive behavior against another person. In fact, scientist agrees that violence is embedded in humans. Since the dawn of mankind, humans engaged in acts of violence as they would hunt for food and seek shelter. Although some might thin k that in certain scenarios, violence is essential. For instance, primitive humans exerted violence to capture their prey for the needs of surviving. Violence according to many experts can be a critical component of adaptive nature and survival. However, it is clear that violence exerts beyond the traditional methods of survival. A prime example of this is retaliation from a particular incident that had a dramatic effect on psyche of a person. In a midst of a heated moment, violence can be exerted due to rage, anger and fury. Interestingly enough, most people at times acknowledge that they were at fault for conducting this type of behavior. Another key aspect of violence sometimes is used for confidence and pride. Many individuals exert violence sometimes to fulfill their ego and to keep an â€Å"alpha dog† reputation which enables them to achieve a superiority complex. In fact, the â€Å"alpha male personality† image is often brought up in discussions of the notion of human violence. Dale Peterson and Richard Wrangham in â€Å"Demonic Males: Apes and the Origins of Human Violence† conclude that violence in human is embedded. The evolutionary correlation is made from the ancestral ape violent behavior to modern humans. Undoubtedly, the factors characteristics with violence are broad and can be mixed of several other factors. Violence is also associated with propagating cause and is used for justification for a certain outcome. For instance, radical groups utilize violence in order to maintain the conservative norms of society and refute liberal change. Although this is not done out of pain or retaliation, it is used as a threat to implement a purpose that they seek. The Crusaders were the prime examples of aggressors that exerted violence to an extreme means. The environmental surrounding of children raised in a safe environment also plays a critical role. Clearly, the effects of a safe harboring environment in which children are nurtured yields a child less likely to conduct crime. A child that lacks the mutual connection with his parent is more likely to commit crimes. Many children who do not receive this attention often get involved in gangs to fulfill the need of belonging. The young generation in today’s society is the focal point of this conclusive study. Youth violence undoubtedly has sparked much attention as it has become an uncontrollable. Research indicates that around 34% of the offenders arrested for federal charges were under the age of 21 according

Friday, August 23, 2019

Skills for Learning Essay Example | Topics and Well Written Essays - 2000 words

Skills for Learning - Essay Example I also able to decide the best reading strategy, that is, whether I need to scan, skim or read in-depth. I am able to make effective notes when I am reading, but I find it harder to do the same when listening. 4. Theoretical and reflective writing skills In many cases, I can analyze assignments to determine what I am expected to do. I know and understand the difference between a report and an essay. I have no problem punctuating and using grammar and spelling without making mistakes. Usually, I do not have difficulty expressing my ideas in the written form. 5. Spoken Communication Sometimes I feel confident participating in class and group discussions. I often ask questions about topics that I need clarification in. 6. Planning for Personal Development Many times, I am able to organize my time so as to meet deadlines. However, this does not happen all the time. I am not so good at setting targets, and when I do, I find it hard to reflect on my progress towards the goals. 7. Informati on Technology Skills I able to use basic programs to create retrieve and store files. I am also able to use word processing packages to produce my documents; however, I need to improve on my speeds and proficiency. I am not able to use spreadsheets to manipulate data. The Action Plan – Task 2 Academic Skills for Learning that I need to improve The following are the five areas in which I need to improve: 1. Theoretical and reflective writing skills: I need to be able to analyze all my assignments so as to understand exactly what I am supposed to do. 2. Reading and note-making strategies: I need to be able to take effective and comprehensive notes while reading or listening. 3. Generating ideas: I need to improve my idea generation skills and be able to conceive the existing ones in new ways. 4. Information Technology Skills: I need to improve on my word processing skills and typing speeds 5. Planning for Personal Development: I need to improve on how I manage my time Targets 1 . To be able to effectively analyze all my assignments by the end of two weeks. 2. To be able to take comprehensive and neat notes by the end of the module. 3. To be able to formulate my own ideas from what I read by the end of one month. 4. To be proficient in all information technology techniques that I need to know by the end of the module. 5. To be able to plan and use my study time and non-study time efficiently. Strategies to help me improve: 1. I will practice on a lot of assignments which I will have someone else evaluate to see how best I can analyze and understand what is expected of me. 2. I will practice reading and note taking skills following the recommendations in textbooks and class notes. 3. I will go through different essays and reports and try to formulate my own ideas from what I read, and then seek feedback from my study skills tutor 4. I will practice using different word processing skills and seek help on the areas where I face difficulty. 5. I will create a p ersonal schedule which I will use to allocate time for studying. Resources I will need to help me: Different assignment packages from the departmental library Study skills guides, textbooks and tutorial packages Academic journals containing essays and reports in the college library Access to the computer lab and use of my own PC Different examples of personal schedules from module textbooks Essay –

Thursday, August 22, 2019

A Class Struggle in Desperate Times Essay Example for Free

A Class Struggle in Desperate Times Essay John Steinbeck’s novel entitled The Grapes of Wrath is a story which depicts the spirit and dignity of a person during the most desperate of situations. The novel is a fictional account of the life of the Joad family on their way to the Promised Land of California from the Dust Bowl in Oklahoma during the 1930s (Steinbeck 2). The family, similar to several other sharecroppers and farmers living in Arkansas, Texas, Oklahoma, and other states at the time of the dust bowl and the Great Depression were forced to leave their lands (Steinbeck 3). When it was first published in April 14, 1939, it quickly became a bestselling novel (Steiner 2). Although there were those who criticized the novel for apparently being basically sentimental and still others dismissed it as another example of social journalism or documentation more than it is a novel, most critics recognize the literary value of Steinbeck’s work. In fact, the author even received a Pulitzer Prize for his work the following year (Steiner 2). The novel is an attack on capitalism as it is about the plight of the migrant workers. It condemned cruel industrialism and monopoly capitalism (Choi 90). The theme of finding a home entwined with the political issues of the time is of the essence. This is because even though the story primarily has a political undertone, the author nevertheless explores the reason behind the migration of people, how they struggle to find their new homes while seeking to find out how it can really be done. The novel was written at a time the United States was struggling to survive a severe economic depression (Steinbeck 3). People all over the country have practically lost everything they own. The farming areas located at the Midwest experienced the worst consequence of such crisis. Soil depletion was brought about by poor farming practices. As a result, farmers who depend on it for survival were forced to seek for other ways to support their families. Moreover, the prices as well as markets for the crops have dropped. These events produced a significant change in agriculture of the region. Small farm lands merged with bigger and more commercial ones. Manual labor has been replaced by mechanical means. The country experienced dry soil erosion brought about by mighty wind blows and endured serious food crisis during middle part of the 1930s. The condition produced what came to be known as the â€Å"dust bowl† in Colorado, Kansa, Texas, and Oklahoma. The farmers together with their families were driven out of the land they depend on for years of survival. They traveled all the way to California, whose fertile land presents the promise of a better life. Unfortunately, life in the so-called Promised Land has not been good to them either. They suffered oppression, resentment, low wages, and unemployment. They were accused as communist in a land they counted on to rescue them from the ill-fated life they left back home (Steinbeck 3). Steinbeck traveled with the migrants to gain a first-hand experience of the unfortunate life they had to live. In writing the novel, the author sought more than just to illustrate the class struggle at the time of the Great Depression. He even presented a critical analysis of the policies that had been the root cause of their misfortune. In this regard, the characters portrayed in the story usually come out as classic heroes or romanticized models. He did this on purpose instead of utilizing his characters to investigate the individual human psyche. Rather, he presents his characters as personification of the universal struggles and principles of the human race. Hence, The Grapes of Wrath serves as an account of the Great Depression as it was an assessment of the social and fiscal system that contributed to the emergence of this particular period in American history. Works Cited Choi, Jungsun. â€Å"John Steinbeck’s Grapes of Wrath: Home-Seeking and the Ambiguity of the Ending. † Journal of British American Studies 14 (2006): 89-110. Steinbeck, John. The Grapes of Wrath. New York: Penguin, 2002. Steiner, Bernd. A Survey of John Steinbeck’s â€Å"The Grapes of Wrath. † Munich: GRIN Verlag, 2007.

Wednesday, August 21, 2019

The characters Essay Example for Free

The characters Essay Harry Burns: A complete slob and a brooding pessimist with a grim sense of humor. Sally Albright: Shes cheerful, organized, and optimistic. The set-up The two main characters, Harry Burns and Sally Albright, dislike each other immediately. Shes cheerful, organized, and optimistic. He is a complete slob and a brooding pessimist with a grim sense of humor. Not long after meeting, they are stuck with each other on a long car trip from Chicago to New York City. To pass the time, Harry asks Sally to tell him the story of her life. The scene: Harry: So†¦Ã¢â‚¬ ¦. since we have a long journey and I have all the time in the world. Tell me about your life. Your entire life story. Sally: My life story? Why would someone like you be interested in knowing my story? Harry: I am not interested. I just want to bite away some time. Sally: emm†¦ well, my life has nothing that interesting to talk about. Harry: I thought so†¦ u’r like one of those â€Å"high maintenance snooty new york execs† Sally: No, I’m not snooty! I am organized, I love my friends and care for my family. I don’t need to be judged by a slob like you. Harry: ohhhhhhh! Somebody’s offended. Sally: Ass holes like you think just because you can throw down a few drinks, and nail some slut at a swanky bar, your life must be wild! I despise people like you, mister! Harry: You despise us because you can never have what we have. Sally: We can have everything you have and much more. We just choose not to! Sally: I’m going to sleep now†¦ I can’t take any more of your noise! End of scene What does this exercise tell you about film dialogue and what makes it work most effectively? This exercise tells us that film dialogue needs to short. Not too long. It can be unexpected and doesn’t necessarily need to have logic. Does it suggest that dialogue in films is different from dialogue in literature and drama? Yes, I do believe dialogue in films is different from dialogue in literature and drama because in literature and drama the dialogues can be a little longer. But in films where each scene is about 2 minutes or less. It’s important to keep it short and sweet. In what ways is film dialogue close to or different from real-life conversation? Film dialogue is quite similar to real life conversation but unnecessary text may need to be cut out and all the lines would need to make an impact quickly to keep the audience interested. Since it needs to look real like the actors are actually having a conversation. It does have similar features of a real life conversation.

Tuesday, August 20, 2019

Assessing And Solving Ethical Dilemmas Philosophy Essay

Assessing And Solving Ethical Dilemmas Philosophy Essay Honesty is the cornerstone of character. The honest man or woman seeks not merely to avoid criminal or illegal acts , but to be scrupulously fair, upright, fearless in both action and expression .Honesty pays dividends both in dollars and in peace of mind. B.C Forbes What are Ethical dilemmas Ethical dilemmas occur generally when a person is made to choose between two or more alternatives and all of them seem right from different perspectives. Such dilemmas have a very blurred line between right and wrong thus complicating the decision making process for a person. Sometimes its not even a question of right or wrong but which of the alternatives is more viable. Decision is further made difficult by the varying amount of impact of each decision on the profitability, share price, market share, competitiveness, relations and various other factors. For e.g. should wealthier person be forced to pay more taxes for poor people in the society. Why ethical dilemmas exist For any organization, its difficult to maintain harmony as opinions of individuals vary, stakes are high and emotions run strong. This may give rise to ethical issues which in turn can become ethical dilemmas, also known as ethical paradox. Let us first try to understand as to how ethics can be maintained in an organization as well as individual: Justice It talks about rights and laws, rules and regulations, fairness etc. The good thing about it is that it accentuates on equality and believes in providing justice to all irrespective of any cast, creed etc. This helps in establishing ethical standards and the enforcement may cause people or organization to abide by the law and remain ethical. Care Nothing can beat positive organizational climate and the value for each others feelings. Strong personal connections and trust over each other may make ethical decisions simpler by simplifying the lines between good and bad. Power Sometimes power and influence and the resultant fear to abide by the rules and regulations keep people on track. If the autocratic behavior of a leader denounces unethical steps then it makes his/her followers also to choose the correct path guided by him. Community These days we find the topic of Corporate Social Responsibility being taken up very seriously by the organizations. To keep themselves in the good books of community, the firms have started acting in the welfare of community which itself closes some unethical measures by company. Profession One cant deny clashes between personal and professional codes. Both the employee and employer should be careful in choosing each other else it will lead to lot of unrest and instability to both the parties. Differences and issues related to work work give rise to conflicts. The differences can come from various factors like working style, personal differences etc but if the difference is due to an ethical clash, then it can have serious repercussions. The following diagram shows us that an individual does have ethical issues with the organization on whole or with the team due to which he may not be able to deliver his 100% best in the work he undertakes. How to resolve ethical dilemmas As such there are no fixed rules to decide what is to be followed in case of ethical dilemmas. As stated earlier its not just about right or wrong decisions but taking a decision which one feels is more appropriate in a given context. However there are some methods suggested by various people in the field of business ethics for deciding which better decision to be chosen by an organization or individual under given circumstances. For e.g. Organizations and individuals can choose to follow many of the suggested ethical theories for moving ahead with their decisions. But the most useful and most effective method of choosing an ethical decision seems to be finding a similar example of ethical dilemma in past with any other individual or organization. Analyzing the actions, the reasons for actions the consequences of those actions which took in the past gives us a very good idea about the direction in which a person should proceed in case of ethical dilemmas. Therefore before deciding o n any plan of action a person must analyze all the possible consequences of the act and must check for how are the actions in line with the moral values and principles governing the organization or individual. Few of the right consequences by taking right decision can be: Substantially improve society. Help maintaining a moral course in turbulent times Cultivate strong teamwork and productivity Support employee growth and meaning An insurance policy they help ensure that policies are legal Promote a strong public image Ethical dilemmas from Hindu epics In this part of the project we would describe the various ethical dilemma situations from the Hindu epics of Mahabharata and Ramayana. The situations described are very much character centric and hence each situation would be described in context of the character. But these situations from these epics can very clearly be seen even in present conditions across the world at individual level, family level, organization level or country level. Following are the characters and their ethical dilemma situations from epics : Bhishma : Bhishma also known as Gangaputra, meaning the son of Ganges (the holy river). The context of ethical dilemma being mentioned here with Bhishma is about his fighting the war of Mahabharata from the side of Kauravas while he always wanted the victory of his opponents Pandavas. This ethical dilemma shows how even a very powerful and highly knowledgeable person like Bhishma do fall in the ethical dilemma trap and are not able to make out clearly that which of the decisions are better to go with. Lets analyze the ethical dilemma of Bhishma on following criteria. Why such a dilemma happened Bhishma was an obedient son. He during the reign of his father, Shantanu took a pledge that he will always abide by the orders of the king. He also pledged that he will never marry and wont ever become the king himself. So at the time of Mahabharata war he was in dilemma because he was binded by his pledge towards following the orders of king and hence to fight the war from the side of Kauravas but at the same time he knew very well that objective of Kauravas for the war was not good. He knew that Pandavas are the true people for owning the throne of Hastinapur. He was actually confused between whether it is right to break his earlier pledge of obedience for what he considered right or to blindly follow his pledge. This is a perfect example of a manager in present condition who is trapped in a quandary to follow or refuse the decision by top management if he finds them in conflict with his own ethics though following them might pave way for his lucrative career. Consequences of Decision As per his decision of fighting for Kauravas against Pandavas, finally Bhishma lost the fight with Arjuna and died after the war was over. During his last moments he mentioned that it was a mistake on his part to consider himself above the nation or taking the side of an army which was not fighting for good reason. Conclusion By analyzing the character of Bhishma , we can conclude that though his intentions for serving his king were good but he made a mistake by blindly following it without reflecting on his decisions from time to time. He should have realized that welfare of the kingdom is an insurmountable purpose in priority and his personal decisions shouldnt defeat it. This lesson can be implemented in present scenario when an individual feels obliged on joining an organization and stops thinking if the organization is leading in the right path. He has to rationally figure out if the managerial decisions: legitimizes managerial actions strengthens the coherence and balance of the organizations culture improves trust in relationships between individuals and groups Supports greater consistency in standards and qualities of products/services. Cultivates greater sensitivity to the impact of the enterprises values and messages. An analogy with Corporate real life case Hyundai Chairperson went to jail for embezzlement and breach of trust Problem: In late April 2006, Hyundai Motor Company chairman, Chung Mong-koo was arrested. This example would show us that the society interest prevails over individuals interest. Problem Details: The following month he was accused on charges of breach of trust, embezzling company funds, and causing damage to companies in the Hyundai group. Consequences: In April 2006, the directors of Hyundai apologized to the public and said the Chung family would donate assets worth Won 1 trillion to society. In June 2006, Chung appeared in court and admitted his guilt to a certain extent Karna : Eldest of the Pandava brothers, but not known to any of his brothers. Loyal friend of Duryodhana. Ethical dilemma of karna has been analyzed on following basis : Why such a dilemma happened Karna was son of Kunti (Mother of pandavas). He was born before kuntis marriage and hence because of fear of social repubation, kunti floated the child in the river. Karna was brought up by Adhirath, the chariot driver of king. Karna was supported by Duryodhan when he was not accepted by anyone else. Duryodhana made him king of Ängdesh. All these benefits by Duryodhan made karna indebted to him. For rest of his life karna promised to be loyal to Duryodhan in return of all these benefits. Here again we can see that an issue of loyalty against moral values of karna coming into play. This is because karna was always aware of what is morally right and what is morally incorrect but because of his loyalty to Duryodhana he decided to remain loyal in place of being morally correct in his own eyes. Consequences of Decision As a consequence of his decision to remain loyal to a person (Duryodhan) instead of being moral or doing what is in benefit of larger people, Karna fought in the Mahabharata war from side of Kauravas. He was finally killed by Arjuna. Conclusion Here also we see that karna was considering his loyalty towards a person (Duryodhana) to be more important than his moral values and doing the things for betterment of larger people. This analogy of karna can very well in this context be related to the way employees of Enron remained loyal to their top management by concealing the actual condition of the organization from the larger number of stakeholders. They did not go for morally correct decision of informing the condition of the degrading organization to the stakeholders. An analogy with Corporate real life case Dell Investors filed suit Over Accounting Practices Problem: A group of investors had filed a lawsuit in Feb, 2007 alleging that Dell had used illegal accounting methods to hide secret kickback payments paid by Intel .This case would show us that though being associated with the firm , the investors didnt get deter to complain against Dell. Problem Details: According to allegations, the payments from Intel were meant to ensure that Dell used only Intel Processors in its PCs according to suit. The investors claimed that Dells profits were inflated by hundreds of millions of dollars. Consequences: Regulators from the U.S. Securities and Exchange Commission (SEC) and the U.S. attorney for the Southern District of New York launched an investigation of Dells accounting practices due to which Dell had failed to file its quarterly earnings numbers for the periods ending Aug. 4, 2006 and Nov. 3, 2006, leading the Nasdaq stock exchange to take the decision of dropping Dell from its listing board for some period of time. Yudhisthira: Eldest son of Pandu, former king of Hastinapur. He is considered to be the best judge of right and wrong things. On the basis of his such a great knowledge he was awarded the title of dharmraj(King of right doings). But in Mahabharata we see even yudhishthira was caught in the web of ethical dilemma. Why such a dilemma happened This situation happened when Yudhishthira was invited by his younger brother Duryodhana for dhyut krida, a game of gambling. Those days the art of gambling used to make or break a kings reputation. Any person refusing to be a part of this game was considered either a coward or penniless. Yudhishthira as a king was well aware of the risk associated with the game yet he went beyond his limits by betting on his wife and ultimately losing to Duryodhan. Even though in the midst of the game, he had a clue of his losing out badly yet to prove he was strong enough to take the game further, he not only insulted his wife but tarred his own image. Consequences of Decision As a consequence of giving priority to his impression on society over what he believed to be morally and ethically correct, it led to the decline of the fame of Yudhishthira. He lost his fame and respect in the eyes of the people who considered him to be a real distinguisher of right and wrong. This game of gambling is a blemish on the character of Yudhishthira till date. Conclusion By analyzing the character of Yudhishthira, his act, reasons for act consequences of act we can conclude that decisions by people must be based on what is ethically correct rather than acting to inflate ones ego. An analogy with Corporate real life case Samsung paid $ 90 m in DRAM case Problem: Samsung paid $90m to bring to an end lawsuits brought against it by 41 US states as a result of its role in a worldwide DRAM price-fixing cartel. This would show us how in a bid to control the market (similar to Yudhishthiras claim to pride though he knew that he was committing mistake ), Samsung fell in the trap. Problem Details: Samsung, Elpida, Hynix and Infineon were all found guilty by the US Department of Justice of conspiring to set memory prices between July 1999 and June 2002 Consequences: In May 2006, Samsung, Hynix and Infineon agreed to pay $160m to settle a class-action brought against them by individuals who claimed they were financially harmed by the alleged conspiracy. Vibhishan : Vibhishan was the brother of Ravana. He was aware of the reality of Rama his real powers. For this reason he suggested Ravana to know the reality of Rama and move towards him making shri Rama his friend instead of making him his enemy. The dilemma faced by vibhishana is mentioned on following basis : Basis of existence of Dilemma : Vibhishan knew that Ramas power stood superior to that of his own brother (Ravana).He tried persuading Ravana to follow the path of goodness and extend a friendship relation to Rama. But when all his efforts went in vain, he was in a dilemma of whether to stay with his brother country at the time of war or should he stand in support of Rama, a person who he considered right. Hence here we see Vibhishana getting trapped between being a good obedient brother or being an enemy of his own brothers and country. Consequences of decision taken: He was insulted by his brother in front of society and ordered to leave his kingdom. This all happened after all the efforts taken by Vibhishana to pacify his brothers and Ramas relations. Later he decided to follow the path which he believed to be morally correct and a path towards achieving Moksha. He went to Rama and became his friend and a very important advisor against battle with Ravana. At the end after winning the battle Rama offers the kingdom of Ravana to Vibhishana as gift of his friendship and his gratitude towards his help and support in the war. Conclusion : Here again we see an ethical dilemma faced by a character between his loyalty towards personal relations and an ethical path. But here if we see in detail about the conditions, actions taken and consequences faced by the character, we can conclude that at the end Vibhishana took the right decision of joining with Rama. As we can see that by joining with Rama Vibhishana ensures that the effects of battle should be minimal on the citizens of his own country Lanka. With deeper thought we realize that his decision was out of his true love and respect for his country for he knew that by joining Rama, undesired damages of his kingdom can be avoided. Hence by observing this situation of Vibhishana we can also say that what actually looked to be a person who shifted to the enemy camp in the time of war and who was considered as a traitor by his own citizens was actually the real person concerned about the safety of his country. Here is a very good example by which we can explain that followi ng ethical decisions may seem to be against some of the known and dear ones in the short run but finally it is the ethically and morally correct decisions which are really good for the betterment of the organizations. This example of ethical decision resulting in loss for an organization in the short run but finally coming out as the most beneficial decisions ever taken in history for the organization in long term can be seen very well from the ethical decision taken by Johnson Johnson while calling back all its medicines which were considered fatal for the health of people consuming these medicines. As a result of this decision organization faced a huge short run financial loss even it looked that company may go for bankruptcy but now finally it is seen by everybody that Johnson Johnson is the top organization in its field and has a very good brand value and is perceived as one of the best ethically driven organizations. An analogy with Corporate real life case SEC fined TREND Micro CEO Problem: The allegation of suspicious trading of shares by Chen, chief executive and co founder of leading anti- virus firm Trend Micro on the major Chinese Internet Portal Sina.com. She was found to be in partner with the wrong dealings by his own husband too. This example would show us that one shouldnt keep silent over his/her close ones misdeeds. Problem Details: Apart from allegations of insider trading, there was also an inquiry into whether Ms Chen under reported her holdings in Trend Micro chares. Consequences: the CEO of Trend Micro was ordered to pay a fine by US Financial watchdogs. Also the US Securities and Exchange Commission did its investigations following the allegations. The company suffered huge losses due to it. Conclusion from the Project Most prominent ethical dilemma from Epics : By the study of various characters from Mahabharata we have seen that there is prominent type of ethical dilemma which exists across large number of characters. This prominent type of dilemma is the dilemma of loyalty versus moral values. Here by loyalty we mean that loyalty of a person can be towards anything. This loyalty in case of Bhishma was towards his own pledge of protecting his king. In case of Karna this loyalty is towards Duryodhana. Here the reason of loyalty is again different. While in case of Bhishma the reason of loyalty is his pledge in case of Karna reason of loyalty is his being indebted to Duryodhan because of the benefits given by Duryodhan to him. Similarly for Yudhishthira the inclination was towards popularly accepted beliefs rather than his own inner voice telling him not to go ahead with the game. In Ramayana, Vibhishan on the other hand was an example to show that ethically taken decisions stand much superior to ones worldly relations. Existence of similar dilemma in present scenario : The ethical dilemma faced by the large number of characters in Mahabharta can be seen in present scenario as well. This dilemma of loyalty versus personal moral values of an individual can also be seen in case of Enron failure. Here also as already explained above, employees found it their duty to remain loyal to the organization or top management by not concealing the degrading condition of organization to outside public. Conclusion : From all the above mentioned examples we can conclude that following ethically and morally correct decisions are the ones which an organization or an individual should always go with though they may be hard to follow. This is because these decisions may look difficult and harmful when viewed in short term perspectives but these are truly the decisions which are going to be beneficial in long run. All successful individuals and organizations are those which have a respected and trustworthy image in the minds of the public and stakeholders it has. This kind of image of individuals and organizations is never built in a day or so but is an effect of continuous dealings of ethical or moral values. According to Universalist theory of Business Ethics too, the interest of the larger mass prevails over individual interests It rightly says that the best moral choices are those that you want others to do , even when you cannot make yourself an exception , and ,that respect others as persons.

Monday, August 19, 2019

Women Crossing Traditional Lines in the Workplace Essay -- American Wo

In 1941, the United States of America was hurled into the morass of the second World War as the war machine began to expand with the needs of manpower, weapons, equipment, ships, tanks, airplanes, and personnel carriers. Trying to meet the demand of a two front war, a great deficit of capable workers became evident; the former housewives and others occupying the ‘pink collar’ jobs in the American workplace stepped up and filled the occupations left vacant by men reporting to the call of patriotism volunteering for positions in the Armed Forces of their beleaguered country. As these women, the ‘Rosie the Riveters’ entered the workplace of the factories producing the desperately material to support the war machine, the working woman began modifying the face of the factories and workplaces traditionally reserved for their men folks. When the men and women won the victory on both fronts by 1945, another more subtle and times a loud war of protest erupted back on the home front, the Rosies were not willing to give up their new found freedoms that earning good wages had brought about. During the fifties and the early sixties and even into the seventies the media of television began an understated campaign to move the women of the workforce back into the home with shows like ‘I Love Lucy’ (1951-7), ‘Father Knows Best’ (1954-1960), 'The Donna Reed Show' (1958-66), 'Make Room for Daddy' (1953-64), 'The George Burns and Gracie Allen Show' (1950-58), 'The Jackie Gleason Show' (1952-59), 'The Adventures of Ozzie & Harriet' (1952-66), 'The Honeymooners'(1955-56) and ‘Bewitched’ (1964-1972), ‘ The Dick Van Dyke Show’ (1961-66), ‘Green Acres’ (1965-1971), ‘I Dream Of Jeannie ‘ (1965-1970), and ‘Leave It To Beaver’ (1957-1963) . All of th... ...just have not received any of the recognition they have so meritoriously earned throughout the ages. Works Cited Franklin, Benjamin, The Works of Benjamin Franklin, Jared Sparks, editor (Boston: Tappan, Whittemore, and Mason, 1837), Vol. V, p. 162, from â€Å"A Comparison of the Conduct of the Ancient Jews and of the Anti-Federalists in the United States of America.† MacLean, Nancy. The American Women's Movement, 1945-2000 A Brief History with Documents. Boston: Bedford/St. Martin's, 2009. Martin, Molly. Hard-Hatted Women. Seattle: Seal press, 1988. Niemann, Linda & Bertucci, Lina. Railroad Voices. Stanford: Stanford University Press, 1998. Solomon, James A. Crossing Traditional Lines in the Work Place. Primary Source Analysis, Sevierville: Self, 2013. http://www.aoltv.com/2009/10/27/feature-page-10-1-best-50s-tv-shows/ http://classic-tv.com/60s-shows/

The Night Nurse :: essays research papers

An Unforgettable Night After reading Joyce Carol Oates story, â€Å" The Night Nurse,† revenge is what is found. This story starts off by a woman by the name of Grace Burkhardt, collapsing at a shopping mall because of a reason that was unknown at the time. She is taken in an ambulance to a hospital where she undergoes an emergency surgery for a blood clot that is in her leg that could have traveled to her heart. Grace’s stay in the hospital that night was not how she expected. The worst pain a person can indure, is the one who is left out.  Ã‚  Ã‚  Ã‚  Ã‚  In the beginning of the story Grace explains herself as being laid back. â€Å"I am behaving well, look how calm and civilized† (654). Grace never screamed out at the shopping mall. She tried to act as calm as possible. Even though Grace was in so much pain, she never sobbed to God or never did she ask, â€Å"Am I dying? Will I die† (654)? Shortly after the doctors took care of Grace, she went into surgery. After this is wh en her attitude begins to change.   Ã‚  Ã‚  Ã‚  Ã‚  After surgery Grace just lied in bed in so much pain. She cried out â€Å"help me†¦. I’m so cold, I’m so frightened† (654)! This is when the reader notices the shift in Graces attitude. Her attitude shifts into a tone that can practically be heard by the reader. As many times as Grace cried out for help the reader could tell she was desperate.   Ã‚  Ã‚  Ã‚  Ã‚  Once the day was over, Grace was about to go through a night that she would never forget. She began to beg God, unlike in the beginning of the story, â€Å"Help me through the night† (655). The pain from Grace’s surgery was so severe, that she called for a nurse repeatedly. Finally a nurse came in to give her a bedpan so she could urinate. After Grace used the bedpan she waited for the nurse to come back and retrieve it, but she never came back. She needed a nurse also to bring her a blanket because she was freezing cold. Once again there was no nurse to be found.   Ã‚  Ã‚  Ã‚  Ã‚  As Grace laid there waiting, she began to drift into her years at college. She thought about her several administrative positions she held during her years at Wells College. During these years people had always praised her. Grace always seemed to be favored by others.

Sunday, August 18, 2019

Health Care Inequities for Aboriginal Women Essay -- Health, Access to

Health care inequities for Aboriginal women There are 1.1 million Aboriginal peoples living in Canada as of 1996 and 408,100 of them are women (Statistics Canada, 2000; Dion Stout et al, 2001). More than half live in urban centres and two thirds of those reside in Western Canada (Hanselmann, 2001). Vancouver is comprised of 28,000 Aboriginal people representing 7% of the population (Joseph, 1999). Of this total population, 70% live in Vancouver’s poorest neighbourhood which is the Downtown Eastside (DTES). Health care inequities can be elucidated by the research that identifies the social, economic and political ideologies that reflect aspects of cultural safety (Crandon, 1986; O’Neil, 1989 as cited in Browne & Fiske, 2001). There are various factors that affect the mistreatment of aboriginal peoples as they access health care in local health care facilities such as hospitals and clinics. Aboriginal women face many barriers and are discriminated against as a result based on their visible minority status such as race, gender and class (Gerber, 1990; Dion Stout, 1996; Voyageur, 1996 as cited in Browne & Fiske, 2001). A study done on Aboriginal peoples in Northern B.C. showed high rates of unemployment, underemployment and dependency on social welfare monies (Browne & Fiske, 2001). This continued political economic marginalisation of aboriginal peoples widens the gap between the colonizers and the colonized. The existence of racial profiling of aboriginal peoples by â€Å"Indian s tatus† often fuels more stigmatization of these people because other Canadians who do not see the benefits of compensations received with having this status often can be resentful in what they may perceive is another compensation to aboriginal peoples. The re... ...ir personal encounters with Aboriginal classmates that they might have had in high school. Life experiences, parental upbringing, ethnic roots, social status and education all shape nursing practices. Nurses and other health care professionals are trained in institutions that fail to recognise the socio-political injustices that occur in health care settings. In addition to this, their experiences in their work and in their personal lives and communities, they already have opinions about certain groups of people. â€Å"Cultural safety would encourage nurses to question popular notions of culture and cultural differences, to be more aware of the dominant social assumptions that misrepresent certain people and groups, and to reflect critically on the wider social discourses that inevitably influence nurses’ interpretive perspectives and practices† (Browne, 2009, p. 21).

Saturday, August 17, 2019

Managing Resources Essay

The learning resource I have chosen is actually also used as an ice breaker for a lesson and then used to build on students communication, reading and understanding skills. The task is used to put students under a time constraint to complete a task of ready and answering simple and possibly trick questions in a short time frame. This resource is not used in a way to trick students but used to then get them to reflect on their ready and interpretation of a question. For example, the first part of the document tell them what they must do and this also asks them to use the space before the number to write their answers. Many students do not do this and proceed to write their answers at the end of the question. When a student is under stress, they may be able to learn skills in much less than the â€Å"usual† time. This is the theory also used in military basic training. It is known as ‘Quick Learning Under Pressure’, it reduces the time it takes to learn a skill through study. This theory has been interpreted under many different ways and Ann Dupuis suggests that under pressure students will gain new skills without taking time to study. Her theory goes onto describe how a Physician caught on a battlefield will under pressure help other people and learn surgery to assist other. I feel this adapts itself to my resource. Many students do not know how to adapt their skills under a timed period such as an exam and placing them under pressure for a short period of 5 minutes will get them later to reflect on their actions. This learning resource however may not be suitable to all students and it is not always used where I am aware of slow reader or maybe people who suffer with dyslexia. The choice to use this is based upon group dynamics and ability. When I thought of designing this resource I took into account how learners who complete this task can reflect on each question and question other peer group member answers. This then is reflected within Kolb’s idea on the learning cycle. Kolb works on a four stage cycle of Concrete Experience, Reflective observation, Abstract Conceptualization and Active Experiment. The experience side of things is the student actual having to complete the task. The reflective observation is covered by completed a group review of the answers. So at the end of the 5 minutes I will lead the students through the questions and statement finding out the students answers and getting them to reflect both personally and as a group on what they had originally written. Now they are reflecting are they changing their mind about the answers? Do they see their initial error when reading the question? The 3rd stage Abstract Conceptualization is then covered by the students looking at the task and ideas or concepts of others around them. The other student interpretation of the questions. The student will then process this information and is able to make a more informed decision. Final the Active Experiment part. 9/10 students want a copy to take a way and try on friends and family so they can put their new skills or understanding into practise of others. This theory is adapted from Kolbs 2006 theory which he updated added extra reasoning behind the 4 main stages. The learning resource once we have gone through the answers can now have the idea and new acquired skills in practising exam questions or exam papers under timed conditions. It also teaches the students not to read something once and immediately think the understand what is being asked of them. When I am moving on from this learning resources onto practise exams I am conscience of the different learning styles I have in the room. I have to ask myself what type of learning styles I have in the room. Do I have the reflector, the theorist, the activist or the pragmatist? The understanding behind this is designed by Honey & Mumford. They came up with these 4 titles. Reflectors like to stand back and look at a situation from different perspectives. They like to collect data and think about it carefully before coming to any conclusions. They enjoy observing others and will listen to their views before offering their own. Theorists adapt and integrate observations into complex and logically sound theories. They think problems through in a step by step way. They tend to be perfectionists who like to fit things into a rational scheme. They tend to be detached and analytical rather than subjective or emotive in their thinking. Activists like to be involved in new experiences. They are open minded and enthusiastic about new ideas but get bored with implementation. They enjoy doing things and tend to act first and consider the implications afterwards. They like working with others but tend to hog the limelight. And finally; Pragmatists are keen to try things out. They want concepts that can be applied to their job. They tend to be impatient with lengthy discussions and are practical and down to earth. The one good thing about this resource is as long as I have it on paper to hand out (good planning) I don’t need any other resource or technology. I have used this learning resource as a back up lesson in the past when either our computer systems have gone down, or I have arrived at a venue that does not have ICT facilities of some way of showing resources on a smart board or projector. This learning resource is shared out so widely. As mentioned earlier many students ask for a copy to take away with them so I ensure I always have spares to hand to give out and share the experience. Even if it is just for fun.! The main learning outcomes are to show the students that they need to read the question carefully, even if under pressure. To look out for trick questions or two part questions. And finally extracting the information out of the question that is not relevant to exactly what is being asked of them. In relation to legal requirements, this learning resources has been adapted from a many similar styles. I have used a number of my own questions, however I have added questions I have seen elsewhere and this includes from magazine riddles for fun and other websites. This resource has been changed several times and questions replaced with what I felt where better one to get the students thinking more. This then I believe fall under my Intellectual property right. This is the ownership of ideas or work. Copyright is different as copyrighted material means information created by someone else and a you are not allowed to copy it without the owner permission which may incur costs. An easy understanding of this would be music. If I brought a cd from a store and copied it onto a blank disc and then sold it I would be breaking copy right laws as I am selling something someone else owns. This is the same with learning materials.

Friday, August 16, 2019

Mexican Culture Essay

I. Introduction A. Hello my name is Yaakov B. The purpose of my presentation today is to inform you on the Mexican culture. C. First, I will talk about the early history of Mexico. Second I will talk about its religion. Last I will tell you about the lifestyle This ends my introduction .now onto my body of my presentation II. Mexican culture goes back to the olmec, Maya and Aztecs 1. The Olmec where the fist Mesoamerican civilization, they were also the first to practice blood based rituals, they had type of artwork characterized by the colossal heads. 2. Maya lived in a vast area covering parts of present day Guatemala, Mexico and the western areas of Honduras and Salvador. Mayas had no central king that ruled a vast empire. Each city had its own ruler. Ancient Maya developed advanced systems of astronomy, mathematics an accurate calendar systems, extensive trade routes. The jaguar is the icon of power of Maya history. 3. The Aztec empire was peopled by a group that was once nomadic. The Aztecs principal food was tortillas. Tenochtitlan is their capital city, which is present day Mexico city. B 1. These civilizations where destroyed by the Spanish in 1521.hernado Cortez accompanied by five hundred and Indian allies. The Spaniards won victorious over the Aztecs. 2. The Spaniards had better weapons and horses. Iron armor and steel swords were where above Aztecs weaponry as the Aztecs had clubs, wooden swords, and spears. Guns and cannons were used to annihilate the Aztec defense . Horses stunned Aztecs for they had never seen horses before. 3. The Spanish brought new diseases, such as smallpox’s which killed many people. An African slave who came in 1520 had small pox. One of the Spanish soldiers contracted the disease. During combat the soldier died and Aztecs contracted the disease which killed many . That was my fist point. Now into my second point. A. Religion in Mexico was influenced by Spanish rule. 1. The Roman Catholic Church had a strong influence. Hernandez Cortez was the one who brought the catholic church to Mexico . 2. Priests learned native languages and converted American Indians to catholism. this way it would be better talk then to fight for conversion. B. 1. Catholism was established as the dominant religion of Mexico. Catholicism is not just a religion it’s a way of life in Mexico. Fifty percent of Mexico’s population attends weekly mass in their local church. Religion is a big part of Mexican culture. I have shared the early history of Mexico and religion. Now onto my last point A. The lifestyle of Mexico consist of celebrations, cinema and arts 1. A celebration that is celebrated is the day of the dead. This celebration has come far as the Aztecs. This holiday is for remembering and honoring those who have passed away. 2. The golden age of Mexican cinema. This period between 1935 to 1969.the golden era is thought to have started with the film â€Å"vamonos con pancho villa† (1935). To now it has been considered the best of the cinema of Mexico, another famous actor of this era is Maria Felix. 3. Diego Rivera the artist who painted many famous paintings such as the flower vendor, and many more. Fernando Botera had a unique style of painting all of his characters were oddly figured which would be impossible in real life III. Conclusion I have shared the early history, religion and lifestyle of my unique culture. Now into my conclusion of my presentation. 1. The significance of the history of Mexico is to inform people about the great history of Mexico. 2. The religion is the cause of Spanish influence on Mexico. 3. Lifestyle is significant because of how it has developed. I want to thank all of you for allowing me to share this important part of me with you.